"I believe candidates with strong, sound stances deserve our support, and this is a race where your dollars can make the difference. Please make a contribution to this critical cause."
Sound familiar? If you have any experience with our fundraising pages you will have seen this (and perhaps fallen asleep to it) a few too many times. It is the default text for ActBlue's fundraising pages. ActBlue's customizable fundraising pages allow progressive activists to raise money for the best Democratic candidates out there easily and effectively, and the fifty state blog network has taken advantage of this feature to support state and national candidates with customized, targeted pages. But while the original blurb did help Democrats use our pages, we're in year 5 of ActBlue, and this is definitely year 3-4 material. We'll be working with thousands of new fundraisers this cycle, and we want to make sure they have the best language. And, well, this isn't it.
So, we need ideas.
We know you're best equipped to know what language will appeal to your friends and neighbors, so we wanted to give all of you an opportunity to create the next fundraising page blurb. If we pick yours, it will show up automatically on almost every fundraising page created on ActBlue. To show our appreciation, we'll send the winner and two runners-up an ActBlue Ice Cream Scoop! (No, we're not kidding. And trust us, it's a high quality scoop - The Original Zeroll.) Okay, here are the guidelines:
- The blurb must be fewer than 50 words.
- It has to be fairly generic (no specific issues or names), but still get across the basic reason for the fundraising page. This is something our current text does fairly well, if you are looking for an example.
- If you can make it apply to pages for candidates and/or committees, all the better. If not, at least make it appeal to people looking to donate to candidates.
- We are Democrats, and our pages are for Democrats. If your message would appeal to Democrats, that would probably earn points.
- Humor is a big plus, but only that universal humor that works for everyone.
- Effective fundraising is personal. Think about what kind of language would help you be a better fundraiser, and think about why your friends and family might feel compelled to give.
- All entries must be received by 3/25.
Fill out your entry form right here! Thank you for your participation! ActBlue is active in all 50 states, helping Democrats raise money for their chosen candidate from the comfort of their living rooms and offices. We believe that your voice should be heard everywhere from your state capitol to the Senate floor, and we're working to make sure it is. Please support our work with a $15 recurring contribution today!
