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Not only are the July numbers strong, they reflect how broad ActBlue has become. While the top 5 recipients make up a significant portion of July’s volume (~$4.5m) that leaves another ~$4m that flowing through ActBlue to smaller candidates, committees and causes. It’s evidence of the broad base of support that ActBlue represents, one that is changing the way people raise money. It couldn’t be more timely. And now, the numbers:

Number of contributions 200,247
Total raised $8,346,045.09
Average Contribution size $41.68
Committees receiving money 1,836

 

Here’s what July 2012 looks like compared to July 2011 and 2008 (last presidential election year). Percentage change is year over year:

July 2008 July 2011 July 2012 Change
Contributions 19,906 66,746 200,247 200%
Volume ($) $2,565,814.49 $2,678,159.69 $8,346,045.09 212%
Mean Donation $128.90 $40.12 $41.68 4%
Committees 1,043 861 1,836 113%

 

Here are the five top committees, by number of donors, for July 2012.

Name Race Donors Dollars
DCCC Party Committee 85,045 $2,695,553
DSCC Party Committee 31,359 $1,319,036
Elizabeth Warren MA-Sen 11,798 $241,687
Democracy for America Organization 8,575 $198,614
PCCC Organization 8,376 $119,989

Here’s the short version: $27 million sent to Democrats via ActBlue with an average donation under $50. That’s incredible. To put it in perspective, we tripled the amount of money we sent over the same period in 2011, and quadrupled the number of donations. We sent that money to twice as many campaigns. So when we talk about grassroots power, we’re talking 8 figures.

Number of contributions 582,951
Total raised $27,186,771.78
Average Contribution size $46.64
Committees receiving money 2,476

 

A for-profit company would love to take these numbers to their shareholders. Since we’re a non-profit, we’re bringing them to you. While 2012 is a presidential election year and that pushes the numbers upward, you can glance at our 2008 numbers to see how much we’ve grown over the interim.

Q2 2008 Q2 2011 Q2 2012 Change
Contributions 61,617 142,027 582,951 310%
Volume ($) $13,423,736.96 $9,110,160.70 $27,186,771.78 198%
Mean Donation $217.86 $64.14 $46.64 -27%
Committees 1,390 1,106 2,476 124%

 

Here are the five top committees, by number of donors, for Q2 2012.

Name Race Donors Dollars
DCCC Party Committee 182,345 $5,343,811
Tom Barrett WI-Gov 26,827 $2,010,889
DSCC Party Committee 46,091 $1,875,056
Democratic Party of Wisconsin Party Committee 45,048 $1,105,153
PCCC Organization 24,270 $244,764

If you’ve read the last few monthly numbers posts you’re aware that it’s been a good year for Democrats on ActBlue. But looking at our Q1 numbers, you can see that a huge amount of money is flowing to candidates and committees that don’t make our top 5 for the quarter. While everyone else is consumed with the ups-and-downs of the presidential race, we’re quietly helping Democrats up and down the ballot get what they need to win.

Let’s take another angle on that: if every seat in Congress were constested, you’d have around 500 committees getting money. ActBlue has 2,050 recipients. That’s the best expression of the kind of work we do, and how it ripples out across the country. Now, the numbers:

Number of contributions 333,928
Total raised $18,070,391.02
Average Contribution size $54.11
Committees receiving money 2,050

 

So, these numbers are the gold standard for year-over-year growth. While 2012 is a presidential election year and that pushes the numbers upward, you can glance at our 2008 numbers to see how much we’ve grown over the interim.

Q1 2008 Q1 2011 Q1 2012 Change
Contributions 52,149 180,537 333,928 85%
Volume ($) $6,945,713.73 $8,712,756.77 $18,070,391.02 107%
Mean Donation $133.19 $48.26 $54.11 12%
Committees 992 881 2,050 133%

 

Here are the five top committees, by number of donors, for Q1 2012.

Name Race Donors Dollars
DCCC Party Committee 103,592 $3,036,757
Elizabeth Warren MA-Sen 26,827 $1,310,832
Democratic Party of Wisconsin Party Committee 20,974 $423,339
Democracy for America Organization 20,602 $468,190
PCCC Organization 16,566 $166,313

Relative to our numbers last cycle and the cycle before, ActBlue has seen steady growth in volume and an explosion in grassroots giving related to the upcoming recalls.

ActBlue’s Q2 numbers speak to the seismic impact of Gov. Scott Walker’s (R-WI) overreach in Wisconsin. Five months after his decision to bust public employee unions in Wisconsin first made the headlines, recall committees hold positions 3-4 on the ActBlue leaderboard, with contribution sizes around $10.

Moreover, their success has not gone unnoticed, eliciting attacks on them and ActBlue itself from George Allen and writers on Andrew Breitbart’s big government site.

Number of contributions 142,042
Total raised $9,113,502.20
Average Contribution size $64.16
Committees receiving money 1,106

 

Here’s how those numbers stack up relative to 2009, and to the same point in the last presidential election cycle (2007). Change is calculated with 2009 as the baseline.

Q2 2007 Q2 2009 Q2 2011 Change
Contributions 25,714 31,677 142,042 348%
Volume ($) $3,387,613.13 $6,076,573.92 $9,113,502.20 50%
Mean Donation $131.74 $191.83 $64.16 -66%
Committees 449 810 1,106 36%

 

Here are the five top committees, by number of donors, for Q2 2011.

Name Race Donors Dollars
PCCC Organization 31,718 $310,983
Democracy for America Organization 29,395 $336,451
DFA Wisconsin Recall Organization 22,103 $221,882
PCCC Recall Committee (WI) Organization 21,323 $199,032
Kathy Hochul NY-26 14,640 $616,094

Candidates replaced organizations on the leaderboard in June, as Wisconsin state senate candidates received support in advance of July’s recall elections. Stay tuned for our end of quarter summary tomorrow, which will outline the shape of Democratic giving on ActBlue in the second quarter of this year.

Number of contributions 57,679
Total raised $3,852,947.56
Average Contribution size $66.80
Committees receiving money 862
Fundraising pages receiving money 945
Pages created 505

 

Here’s how those numbers stack up relative to 2009, and to the same point in the last presidential election cycle (2007). Change is calculated with 2009 as the baseline.

Jun 2007 Jun 2009 Jun 2011 Change
Contributions 15,033 19,490 57,679 196%
Volume ($) $2,063,208.94 $3,880,980.16 $3,852,947.56 -.7%
Mean Donation $137.25 $199.13 $66.80 -66%
Committees 354 617 862 39%

 

Here are the five top committees, by number of donors, for June 2011.

Name Race Donors Dollars
PCCC Organization 11,829 $106,416
Democracy for America Organization 9,839 $121,607
Jessica King WI-SD-18 7,643 $74,841
Shelly Moore WI-SD-10 7,302 $51,393
Sandy Pasch WI-SD-08 7,298 $52,408

May was an interesting month. Kathy Hochul’s race in NY-26 was obviously the headliner, but ActBlue grew relative to April thanks to a variety of other committees posting five-figure totals. It also saw the first appearance of the DCCC in the ActBlue monthly leaderboard.

Number of contributions 45,787
Total raised $2,679,384.73
Average Contribution size $58.52
Committees receiving money 728
Fundraising pages receiving money 789
Pages created 400

 

Here’s how those numbers stack up relative to 2009, and to the same point in the last presidential election cycle (2007). Change is calculated with 2009 as the baseline.

May 2007 May 2009 May 2011 Change
Contributions 6,748 7,806 45,787 486%
Volume ($) $682,873.38 $1,194,114.69 $2,679,384.73 124%
Mean Donation $101.20 $152.97 $58.52 -62%
Committees 282 527 728 38%

 

Here are the five top committees, by number of donors, for May 2011.

Name Race Donors Dollars
Kathy Hochul NY-26 14,132 $542,786
Democracy for America Organization 7,042 $111,431
PCCC Organization 3,961 $37,746
DCCC Organization 3,134 $69,660
DailyKos Organization 1,963 $25,597

Last week, much of the ActBlue office packed our bags and headed to Minneapolis for Netroots Nation 2011 for an opportunity to mingle with our users and fans–thanks to all of you who dropped by our booth for your kind words.

Reflecting on the conference, a number of press figures referred to the atmosphere as "dispirited," or other adjectives amounting to roughly the same thing. I attended panels on campaign finance, the courts, and Afghanistan, and what I saw in those panels was the maturing of a movement. Though the 2010 elections largely obliterated the giddiness of '06-'08, it also gave Democrats a sense of the breadth of the field they need to play on.

Republicans are pushing their agenda at every level: in the states, through the courts, and in Congress. The progressives gathered at Netroots Nation were focused on how they could impact issues that are decided far from the federal battlefields they won in '06 and '08, like campaign finance regulations, court appointments, state laws and national security decisions.

In that sense, "energy" is a really poor gauge of how successful the conference was. Any large, long-term project isn't going to be amenable to the sort of triumphalism and buzz that is the pulse of politics as measured by the media. I'd urge people to look instead at markers of success like the Progressive Change Campaign Committee's $3 million raised from 190,000 donors on ActBlue. As POLITICO notes, they are "loaded for battle," a remarkable feat of grassroots fundraising for a group that didn't exist in 2008. Moreover, the PCCC has elected to play a broad role, engaging in federal primaries and working hard to support the recall efforts in Wisconsin. 

The PCCC's combination of talented organizing and effective fundraising through ActBlue means they can engage people and issues that wouldn't get attention otherwise and bring them to the forefront of politics. Progressives looking to do the same in other areas might want to take a cue from them. 

It's worth noting that the RightOnline Convention, in contrast, featured plenty of energy–a firebreathing speech from Michelle Bachmann, a little lighthearted Obama minstrelsy, and an invasion of NN11 by Andrew Breitbart–but the underlying reality was rather grim:

“We’re trying to compete with ActBlue but they’re way, way ahead of us. We’re playing catch-up,” said John Hawkins of Right Wing News. “Their panels are for advanced activism. This is basic, for getting into activism.” A sign in the hallway of RightOnline advertised “proven technology used by millions of Democrats.”

Indeed.

The torrent of grassroots money flowing into Wisconsin peaked in March, but it continues flowing in April, funding a variety of organizations that are laying the groundwork for the summer’s recall elections.

Number of contributions 51,733
Total raised $2,581,828.41
Average Contribution size $49.91
Committees receiving money 678
Fundraising pages receiving money 763
Pages created 350

 

Here’s how those numbers stack up relative to 2009, and to the same point in the last presidential election cycle.

Apr 2007 Apr 2009 Apr 2011 Change
Contributions 6,978 7,260 51,733 613%
Volume ($) $641,530.81 $1,001,479.07 $2,581,828.41 158%
Mean Donation $91.94 $137.94 $49.91 -64%
Committees 200 434 678 56%

 

As you can see, ActBlue surpassed last cycle’s numbers by leaps and bounds, while the pool of donors grew considerably. That growth speaks to our success at reducing the barriers to entry in political fundraising, and to the commitment of thousands of grassroots donors across the United States.

Here are the five top committees, by number of donors, for April 2011.

Name Race Donors Dollars
PCCC Wisconsin Recall Fund Organization 21,190 $176,242
PCCC Organization 20,223 $166,820
DfA, Wisconsin Recall Organization 18,729 $158,910
Democracy for America Organization 14,409 $103,413
WI State Senate Democratic Committee Organization 3,213 $47,883

 

The first quarter of the 2011-12 election cycle is on the books, and it’s a doozy. We saw a massive uptick in contributions relative to previous cycles, driven by the backlash against Gov. Walker’s union-busting in Wisconsin. That drove a precipitous drop in the average contribution size relative to 2009, which was made starker by a higher-than-usual contribution size in 2009 thanks to inaugural events. All in all, the trends are exactly what we want to see: more money, coming from more people and going to more Democrats.

Number of contributions 180,547
Total raised $8,715,611.77
Average Contribution size $48.27
Committees receiving money 881
Fundraising pages receiving money 974
Pages created 1,029

 

And here’s how those numbers stack up to the last few cycles. Remember that we offer 2007 as a benchmark for a pre-presidential off-year and 2009 to illustrate cycle over cycle growth:

Q1 2007 Q1 2009 Q1 2011 Change
Contributions 31,441 24,361 180,547 641%
Volume ($) $3,141,038.27 $5,343,772.70 $8,715,611.77 63%
Mean Donation $99.90 $219.36 $48.27 -78%
Committees 235 651 881 35%
Pages Created 346 1,026 1,029 .3%
Pages w/ Money 203 684 974 13%

 

 
And here are the five top committees, ranked by number of donors, for Q1 2011.

Name Race Donors Dollars
PCCC Organization 61,542 $691,584
Democracy for America Organization 44,767 $503,841
Democratic Party of Wisconsin Organization 43,595 $1,099,087
Wisconsin State Senate Democratic Committee Organization 30,726 $768,067
PCCC Recall Committee Organization 25,481 $267,919

 

Here, as everywhere else this quarter, we see organizations dominating the field as political campaigns have yet to ramp up. Those organizations, in turn, are laying the groundwork that will make them valuable allies when the horse race gets underway in earnest.

As I mentioned last month, Wisconsin is the story of 2011 so far. In late February, Republican Gov. Scott Walker attempted to undermine a core Democratic constituency by revoking the right of public workers to bargain collectively, ostensibly for budgetary reasons. When Democratic state senators fled the state to deny him the legislative quorum required to pass a budgetary measure, Wisconsin Republicans declared that it didn’t impact the budget and passed the law without warning in a five minute session. Recently, a Wisconsin judge blocked the law’s implementation. Talking Points Memo has a useful timeline of events.

The immediate result of Gov. Walker’s overreach was a huge surge in Democratic fundraising and the initiation of recall proceedings against vulnerable Wisconsin Republicans. As Greg Sargent noted, the first completed recall petition tied the record for the fastest recall petition in Wisconsin history. The momentum on the ground is more than matched by the fundraising numbers. In March alone, ActBlue processed $3.7 million worth of donations to Wisconsin Democrats and allied groups. Add in the numbers from February and the total climbs north of $4 million. That’s a lot of cheddar, and its impact is reflected in our March fundraising numbers:

Number of contributions 143,034
Total raised 5,854,848.89
Average Contribution size $40.93
Committees receiving money 673
Fundraising pages receiving money 731
Pages created 490

 

As you’ll see below, the donations in Wisconsin were primarily by grassroots donors, who drove huge growth in the number of contributions and lowered our average donation size.

Mar 2007 Mar 2009 Mar 2011 Change
Contributions 21,912 11,438 143,034 1150%
Volume ($) $1,998,288.74 $2,765,316.89 $5,854,848.89 113%
Mean Donation $91.20 $241.77 $40.93 -83%
Committees 189 440 673 53%
Pages Created 158 452 490 8%
Pages w/ Money 164 412 731 77%

 

 
And here are the five top committees, by number of donors, for March 2011.

Name Race Donors Dollars
PCCC Organization 54,371 $576,408
Democratic Party of Wisconsin Organization 43,598 $1,099,121
Democracy for America Organization 41,323 $462,030
PCCC Recall Committee (Wisconsin) Organization 25,483 $267,944
MoveOn.org Political Action Organization 24,191 $364,237

 

The fact that March fundraising was driven primarily by organizations is a reflection of how big the stakes are in Wisconsin. Gov. Walker’s attack on collective bargaining isn’t just about undermining a core Democratic constituency (though it’s about that too); it’s about redistributing wealth (and thus political power) upward, away from workers and public servants and thereby diminishing their voice in the political process. Organizing and funding resistance to that overriding Republican goal is too big a job for any one candidate, so state and national organizations stepped in to help shoulder the load.

At ActBlue, our mission is to give grassroots donors a powerful voice in our democracy, so we were happy to put our tools at their disposal. We’re about democratizing power, and this is how we do it.

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