Topline Numbers
| Feb. ’12 | Feb. ’13 | Feb. ’14 | Feb. ’15 | |
|---|---|---|---|---|
| Contributions | 94,254 | 163,025 | 262,168 | 232,905 |
| Total Volume | $5,076,973 | $5,661,921 | $10,219,967 | $7,334,456 |
| Mean Donation | $53.86 | $34.73 | $38.98 | $31.49 |
| Committees | 1,340 | 801 | 1,684 | 1,150 |
Recurring
| Feb. ’12 | Feb. ’13 | Feb. ’14 | Feb. ’15 | |
|---|---|---|---|---|
| Total Recurring Volume | $341,976 | $327,927 | $791,014 | $2,388,012 |
| Percent Recurring of Total Volume |
6.7% | 5.8% | 7.7% | 32.6% |
Express
We’re up to 1,250,848 Express Users — people who have saved their payment information with ActBlue.
| Feb. ’12 | Feb. ’13 | Feb. ’14 | Feb. ’15 | |
|---|---|---|---|---|
| New Express Users | 9,429 | 23,465 | 21,631 | 12,942 |
| Percent of Total Volume Attributed to Express Users |
17.9% | 44.9% | 44.5% | 57.1% |
| Percent of Contributions Attributed to Express Users |
21.5% | 53.8% | 53.1% | 58.9% |
Mobile
| Feb. ’12 | Feb. ’13 | Feb. ’14 | Feb. ’15 | |
|---|---|---|---|---|
| Percent Mobile | 3.2% | 7.8% | 19.3% | 23.8% |
| Percent Mobile for Express Users |
5.2% | 10.4% | 22.9% | 25.9% |
