It was a huge month at ActBlue, with dollars raised totaling $41M. We handled more than twice the number of contributions we processed in June of 2014 (during the last election cycle). And donors contributed to a whopping 2,903 campaigns, committees, and organizations.
Our total for recurring dollars this month is more than five times the total from June 2014. We’ve seen huge increases in participation, both in the numbers of contributions and the number of campaigns and organizations raising money on our platform. See below for a deeper dive into more of our sitewide numbers for the month.
Topline Numbers
| JUN. ’13 | JUN. ’14 | JUN. ’15 | JUN. ’16 | |
|---|---|---|---|---|
| Contributions | 185,987 | 540,541 | 527,584 | 1,132,232 |
| Total Amount | $9,225,226 | $20,994,216 | $21,762,097 | $41,604,480 |
| Avg. Contribution Size | $49.60 | $38.84 | $41.25 | $36.75 |
| Unique Campaigns, Committees, and Organizations |
1,215 | 2,151 | 1,510 | 2,903 |
Mobile
| JUN. ’13 | JUN. ’14 | JUN. ’15 | JUN. ’16 | |
|---|---|---|---|---|
| % Mobile | 9.1% | 25.2% | 29.1% | 37.4% |
| % Mobile for Express Users |
12.7% | 27.7% | 31.8% | 40.5% |
Express
| JUN. ’13 | JUN. ’14 | JUN. ’15 | JUN. ’16 | |
|---|---|---|---|---|
| New Express Users | 16,453 | 63,490 | 88,047 | 48,733 |
| % of Total Volume via Express Users |
42.0% | 55.0% | 56.5% | 56.5% |
| % of Contributions via Express Users |
51.5% | 60.3% | 65.4% | 65.7% |
Customer Service
In June 2016 our customer service team handled an average of 838 email conversations a day.
| June ’16 | |
|---|---|
| Total Incoming Calls | 14,548 |
| Email Conversations | 25,128 |
Recurring
| JUN. ’13 | JUN. ’14 | JUN. ’15 | JUN. ’16 | |
|---|---|---|---|---|
| Total Recurring Volume | $469,406 | $1,740,171 | $3,749,257 | $9,435,630 |
| % of Total Volume | 5.1% | 8.3% | 17.2% | 22.7% |
