Here’s a snapshot of our November numbers to tide you over until we release our 2018 election cycle review in just a matter of days! Small-dollar donors did not skip a beat after the midterms: November 2018 is now our seventh-biggest dollar month, coming in right behind October 2016, when grassroots donors gave $83 million in the final lead-up to the presidential election.
Topline Numbers
|
Nov. ’14 |
Nov. ’16 |
Nov. ’18 |
Contributions |
495,115 |
1,423,929 |
2,401,214 |
Total Amount |
$13,454,226 |
$44,629,076 |
$77,543,624 |
Average Contribution Size |
$27.17 |
$31.34 |
$32.29 |
Unique Campaigns, Committees, and Organizations |
1,625 |
2,675 |
6,154 |
Cycle-to-Cycle Comparison
|
2014 Cycle through Nov. 2014 |
2016 Cycle through Nov. 2016 |
2018 Cycle through Nov. 2018 |
Contributions |
8,740,236 |
22,618,759 |
41,048,224 |
Total Amount |
$329,282,129 |
$761,685,304 |
$1,632,621,051 |
Average Contribution Size |
$37.67 |
$33.67 |
$39.77 |
Unique Campaigns, Committees, and Organizations |
5,015 |
6,555 |
14,752 |
ActBlue Express
|
Nov. ’14 |
Nov. ’16 |
Nov. ’18 |
New ActBlue Express Users |
17,157 |
89,975 |
74,028 |
% of Total Volume via ActBlue Express |
61.1% |
61.5% |
63.4% |
% of Contributions via ActBlue Express |
65.9% |
65.3% |
65.3% |
Mobile
|
Nov. ’14 |
Nov. ’16 |
Nov. ’18 |
% of Contributions via Mobile |
27.5% |
37.8% |
48.1% |
% Mobile for ActBlue Express |
29.4% |
39.5% |
48.5% |
Recurring Contributions
|
Nov. ’14 |
Nov. ’16 |
Nov. ’18 |
Total Recurring Volume |
$4,012,312 |
$12,187,030 |
$17,935,618 |
% of Total Volume |
29.8% |
27.3% |
23.1% |
Customer Service
|
Nov. '18 |
Total Incoming Calls |
15,663 |
Email Conversations |
43,102 |