Our tech team just rolled out a useful, behind-the-scenes tool to make sure your contribution forms load as fast as possible.
We allow campaigns and organizations to use custom HTML and CSS on their branded forms, and we often see campaigns hosting their own images. While we love your customizations, hosting your image on a different site can make the form load slower. It can also make the page appear insecure to browsers, depending on where you choose to host it. And that can lead to security warnings (even though your pages have always been safe), which no one wants to see.
With the new Image Awesomifier (working title), we automatically grab your image and host a version of it on ActBlue’s super fast and secure servers.
This might not make a huge difference in February of an off year, but come 2016, this feature is going to shave precious milliseconds off your contribution form load times. And that means more conversions for you and your team. Plus, if your candidate or organization has a big moment (think Wisconsin Dems and Wendy Davis) and your fundraising goes viral, you won’t have to worry about your website crashing because too many people try to load an image hosted there. We’re saving you from yourself.
The best part? You don’t have to do anything different. Just keep adding your images the way you always have.